Paper Info
Title
Predicting user acceptance and continuance behaviour towards location-based services: the moderating effect of facilitating conditions on behavioural intention and actual use
Abstract
The purpose of this study is to establish and examine the significance of a consumer acceptance and continuance model for location-based services (LBSs) through the integration of perceived entertainment gratification (PEG) and perceived application quality (PAQ) with the technology acceptance model (TAM). By arguing that behavioural intention (BI) does not automatically lead to actual use (AU), we investigated the moderating effect of facilitating conditions (FC) on the relationship between BI and AU. A quantitative study was conducted in Australia and Bangladesh; data were obtained from multiple sources by systematic sampling of the distribution of questionnaires. For data analysis we applied the partial least square (PLS) method. The results indicate that, in both Australia and Bangladesh, perceived usefulness (PU), PEG and PAQ have significant influence on user attitude (UA), which has a subsequent effect on BI. Interestingly, perceived ease of use (PEoU) does not have a direct effect on UA but indirectly influences it through PU-confirming the mediating effect of PU. Further, FC has a moderating effect between BI and AU. The implications of these findings and directions for future research directions are also discussed.
Year
DOI
Venue
2017
10.3127/ajis.v21i0.1454
AUSTRALASIAN JOURNAL OF INFORMATION SYSTEMS
Keywords
Field
DocType
location-based service,TAM,consumer acceptance and continuance,entertainment gratification,application quality
Social psychology,Systematic sampling,Continuance,Computer science,Technology acceptance model,Usability,Gratification,Location-based service
Journal
Volume
ISSN
Citations 
21
1449-8618
1
PageRank 
References 
Authors
0.34
18
4
Name
Order
Citations
PageRank
Mohamamd Hossain110.34
Mohammad Imran Hasan210.34
Caroline Chan3627.41
Jashim Uddin Ahmed410.68