Title
Trigger videos on the Web: Impact of audiovisual design
Abstract
Audiovisual design might impact emotional responses, as studies from the 1970s and 1980s on movie and television content show. Given today's abundant presence of web-based videos, this study investigates whether audiovisual design will impact web-video content in a similar way. The study is motivated by the potential influence of video-evoked emotional responses to related activities in a web-based learning environment. To examine this, a video scene was designed that follows the concept of an educational trigger video. A trigger video aims to evoking affective responses in viewers with respect to a social problem situation. An experiment was conducted that explored whether the manipulation of two audiovisual design variables-shot length and camera height-of a web trigger video affects how the problem situation and the characters are perceived. The results showed that audiovisual design did impact these video-related tasks.
Year
DOI
Venue
2011
10.1111/j.1467-8535.2010.01065.x
BRITISH JOURNAL OF EDUCATIONAL TECHNOLOGY
Field
DocType
Volume
World Wide Web,Affective behavior,Computer science,Learning environment,Audiovisual Aids,Instructional design,Multimedia,The Internet
Journal
42.0
Issue
ISSN
Citations 
4.0
0007-1013
0
PageRank 
References 
Authors
0.34
2
3
Name
Order
Citations
PageRank
Ria Verleur1182.94
Ard Heuvelman2474.87
Pløn W. Verhagen310.82