Title
Dynamic pricing and competitive time-to-market strategy of new product launch under a multistage duopoly.
Abstract
•Develop multi-stage pricing competition between two asymmetric firms.•Examine firms’ product launching strategies.•Formulate three scenarios based on the firms’ strategies.•Derive equilibrium pricing decisions through dynamic programming.•Discuss the impacts of parameters and firms’ strategies on equilibrium results.
Year
DOI
Venue
2019
10.1016/j.ejor.2019.02.012
European Journal of Operational Research
Keywords
Field
DocType
Supply chain management,Product launching strategy,Price competition,Dynamic pricing
Duopoly,Dynamic programming,Mathematical optimization,Dynamic pricing,Strategic dominance,Parametric statistics,Time to market,Industrial organization,Mathematics,Profit (economics),New product development
Journal
Volume
Issue
ISSN
277
1
0377-2217
Citations 
PageRank 
References 
2
0.37
17
Authors
2
Name
Order
Citations
PageRank
Cheng-Han Wu1585.83
Jing-Yi Lai220.37