Title
Older Adults’ Perception of Online Health Webpages Using Eye Tracking Technology
Abstract
In this paper, we describe how older adults perceive online health webpages, using a checklist and heatmaps to provide visualization of users' gaze data. Preliminary results indicate that older adults demonstrate a consistent viewing pattern when viewing a page perceived as favorable. When viewing a page perceived as unfavorable, older adults tended to ignore many sections of the webpage. Results of this research study provide information in relation to how perceived favorability influences page viewing behavior.
Year
DOI
Venue
2018
10.1007/978-3-319-73450-7_50
PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON INFORMATION TECHNOLOGY & SYSTEMS (ICITS 2018)
Keywords
DocType
Volume
Eye tracking,Health,Older adults,Perception,Web pages
Conference
721
ISSN
Citations 
PageRank 
2194-5357
0
0.34
References 
Authors
4
2
Name
Order
Citations
PageRank
Anushia Inthiran185.25
Robert D. Macredie288459.67