Title
How Sentiment Impacts The Success Of Blockchain Startups - An Analysis Of Social Media Data And Initial Coin Offerings
Abstract
The blockchain technology is subject to intensive discourse on social media. One example is the promotion of Initial Coin Offerings (ICO) as a new financial instrument for startups. As ICOs are generally low-regulated, potential investors and entrepreneurs are faced with decision-making under uncertainty. This uncertainty might be partially offset by social factors. Based on established behavioral, economic and information systems theory, we investigate how different social media channels are linked to the capitalization of blockchain startups. We present empirical evidence from online search trends, financial data and a corpus of 231,758 tweets related to 524 ICOs. Our results suggest that higher search volume, positive sentiment and the increased use of emotive language on Twitter are linked to a high capitalization. The results are relevant for startups and potential ICO investors.
Year
DOI
Venue
2019
10.24251/hicss.2019.551
PROCEEDINGS OF THE 52ND ANNUAL HAWAII INTERNATIONAL CONFERENCE ON SYSTEM SCIENCES
Field
DocType
Citations 
Social media,Computer science,Knowledge management,Blockchain
Conference
0
PageRank 
References 
Authors
0.34
0
3
Name
Order
Citations
PageRank
Simon Albrecht121.46
Bernhard Lutz212.03
Dirk Neumann329437.29