Title
Profiling Players with Engagement Predictions
Abstract
The possibility of using player engagement predictions to profile high spending video game users is explored. In particular, individual-player survival curves in terms of days after first login, game level reached and accumulated playtime are used to classify players into different groups. Lifetime value predictions for each player—generated using a deep learning method based on long short-term memory—are also included in the analysis, and the relations between all these variables are thoroughly investigated. Our results suggest this constitutes a promising approach to user profiling.
Year
DOI
Venue
2019
10.1109/CIG.2019.8848074
2019 IEEE Conference on Games (CoG)
Keywords
Field
DocType
player profiling,survival analysis,machine learning,online games,user behavior,deep learning,LSTM neural networks
Customer lifetime value,Computer science,Profiling (computer programming),Login,Artificial intelligence,Deep learning,Machine learning
Conference
ISSN
ISBN
Citations 
2325-4270
978-1-7281-1885-7
1
PageRank 
References 
Authors
0.35
3
3
Name
Order
Citations
PageRank
Ana Fernández del Río110.35
Pei Pei Chen210.35
África Periáñez310.35