Paper Info
Title
Exploring Big Data Footprints and Ethics: An Undergraduate Student Focus
Abstract
AbstractBig Data is collected via engagement in online activity and undergraduate students tend to be particularly heavy users of digital media. This article explores their online activity to assess their participation and usage patterns as well as their ethical perspectives. The research finds that these students have a somewhat substantial Big Data footprint since they actively engage in social media, use smart devices, shop online, use streaming services, and employ digital tools. Social connectedness necessitates the potential for their privacy being compromised and the findings suggest that introverts are more concerned about this issue then extroverts are. However, people of both types are concerned about conveying a positive image online. The majority of those surveyed primarily identified with the values expressed by the Utilitarian and Kantian ethical perspectives and less so with those expressed by Social Contract Theory and Virtue Ethics. However, study participants did not consistently ground their moral values in any one of these ethical theories.
Year
DOI
Venue
2019
10.4018/IJBIR.2019070101
Periodicals
Field
DocType
Volume
Data science,Computer science,Big data,Management science
Journal
10
Issue
ISSN
Citations 
2
1947-3591
0
PageRank 
References 
Authors
0.34
0
2
Name
Order
Citations
PageRank
Virginia M. Miori101.01
Richard T. Herschel216610.16