Paper Info
Title
Do we read what we share? - analyzing the click dynamic of news articles shared on Twitter.
Abstract
News and information spread over social media can have big impact on thoughts, beliefs, and opinions. It is therefore important to understand the sharing dynamics on these forums. However, most studies trying to capture these dynamics rely only on Twitter's open APIs to measure how frequently articles are shared/retweeted, and therefore do not capture how many users actually read the articles linked in these tweets. To address this problem, in this paper, we first develop a novel measurement methodology, which combines the Twitter steaming API, the Bitly API, and careful sample rate selection to simultaneously collect and analyze the timeline of both the number of retweets and clicks generated by news article links. Second, we present a temporal analysis of the news cycle based on five-day-long traces (containing both clicks and retweet over time) for the news article links discovered during a seven-day period. Among other things, our analysis highlights differences in the relative timelines observed for clicks and retweets (e.g., retweet data often lags and underestimates the bias towards reading popular links/articles), and helps answer important questions regarding differences in how age-based biases and churn affect how frequently news articles shared on Twitter are accessed over time.
Year
DOI
Venue
2019
10.1145/3341161.3342933
ASONAM '19: International Conference on Advances in Social Networks Analysis and Mining Vancouver British Columbia Canada August, 2019
Keywords
Field
DocType
Social media, News and information sharing, Temporal click dynamics, Twitter, Bitly
World Wide Web,Computer science,Artificial intelligence,Machine learning
Conference
ISSN
ISBN
Citations 
2473-9928
978-1-4503-6868-1
0
PageRank 
References 
Authors
0.34
8
9
Name
Order
Citations
PageRank
Jesper Holmström100.34
Daniel Jönsson2305.26
Filip Polbratt300.34
Olav Nilsson400.34
Linnea Lundström500.34
Sebastian Ragnarsson600.34
Anton Forsberg700.68
Karl Andersson800.34
Niklas Carlsson958551.31