Title
Personalized Recommendation Model: An Online Comment Sentiment Based Analysis
Abstract
Traditional recommendation algorithms measure users' online ratings of goods and services but ignore the information contained in written reviews, resulting in lowered personalized recommendation accuracy. Users' reviews express opinions and reflect implicit preferences and emotions towards the features of products or services. This paper proposes a model for the fine-grained analysis of emotions expressed in users' online written reviews, using film reviews on the Chinese social networking site Douban.com as an example. The model extracts feature-sentiment word pairs in user reviews according to four syntactic dependencies, examines film features, and scores the sentiment values of film features according to user preferences. User group personalized recommendations are realized through user clustering and user similarity calculation. Experiments show that the extraction of user feature-sentiment word pairs based on four syntactic dependencies can better identify the implicit preferences of users, apply them to recommendations and thereby increase recommendation accuracy.
Year
DOI
Venue
2020
10.15837/ijccc.2020.1.3764
INTERNATIONAL JOURNAL OF COMPUTERS COMMUNICATIONS & CONTROL
Keywords
Field
DocType
online review, sentiment analysis, feature-sentiment word pairs, personalized recommendation
Social network,Information retrieval,Computer science,Goods and services,Sentiment analysis,Artificial intelligence,Cluster analysis,Syntax,Machine learning,Recommendation model
Journal
Volume
Issue
ISSN
15
1
1841-9836
Citations 
PageRank 
References 
0
0.34
0
Authors
3
Name
Order
Citations
PageRank
Songmin Chen100.34
Xiyan Lv202.03
Juanqiong Gou3156.99