Title
A hybrid modelling approach to understanding adoption of precision agriculture technologies in Chinese cropping systems
Abstract
•This research has proposed a precision agriculture technology adoption prediction model.•Need-technology fit, perceived benefit, facilitating conditions and perceived risk have significant impacts on farmers’ intention to adopt precision agriculture.•Facilitating conditions (e.g. knowledge, resources and access to consultant services) were found to play the biggest role in improving the willingness of arable farmers in the North China Plain to adopt precision agriculture.•Social influence, was not found to play a significant impact on farmers’ willingness to adopt precision agriculture in North China Plain agriculture.
Year
DOI
Venue
2020
10.1016/j.compag.2020.105305
Computers and Electronics in Agriculture
Keywords
DocType
Volume
Precision farming,Reduced inputs,Technology adoption,Small-holder agriculture,Agricultural service providers,Structural equation modelling
Journal
172
ISSN
Citations 
PageRank 
0168-1699
0
0.34
References 
Authors
0
14
Name
Order
Citations
PageRank
Wenjing Li100.34
Beth Clark200.34
James Taylor321.38
Helen Kendall400.34
Glyn Jones500.68
Zhenhong Li616547.51
Shan Jin700.34
J.-C. Zhao813552.42
Gui-Jun Yang914833.61
Chuanmin Shuai1000.34
Xin Cheng1100.34
Jing Chen1200.34
Hao Yang1300.34
Lynn J. Frewer1400.34