Paper Info
Title
Incentive Mechanism Design For Mobile Data Rewards Using Multi-Dimensional Contract
Abstract
Mobile data rewards is now leading a new economic trend in wireless networks, where the operators stimulate mobile users to view ads with data rewards and ask for corresponding payments from advertisers. Yet, due to the uncertain nature of users' preferences, it is always challenging for the advertiser to find the best choice of data rewards to attain an optimum balance between ad revenue and rewards spent. In this paper, we develop a general contract-theoretic framework to address the problem of data rewards design in a realistic asymmetric information scenario, where each user is associated with multi-dimensional private information. Specifically, we model the interplay between the advertiser and users by using a multi-dimensional contract design approach, and theoretically analyze optimal data rewarding schemes. To ensure global incentive compatibility, we convert the multi-dimensional contract problem into an equivalent one-dimensional contract problem. Necessary and sufficient conditions for an optimal and feasible contract are then derived to provide incentives for engagement of users in data rewarding scheme. We leverage numerical results to evaluate the performance of the designed multi-dimensional contract for data rewarding scheme.
Year
DOI
Venue
2020
10.1109/WCNC45663.2020.9120657
2020 IEEE WIRELESS COMMUNICATIONS AND NETWORKING CONFERENCE (WCNC)
Keywords
DocType
ISSN
Data rewards, network economics, contract theory, incentive mechanism, information asymmetry
Conference
1525-3511
Citations 
PageRank 
References 
0
0.34
0
Authors
6
Name
Order
Citations
PageRank
Zehui Xiong158654.94
Wei Yang Lim219313.37
Jiawen Kang354331.46
Niyato Dusit49486547.06
Ping Wang54153216.93
Chunyan Miao62307195.72