Name
Title | ||
|---|---|---|
Online Product Advertisement Prediction and Explanation in Large-scale Social Networks |
Abstract | ||
|---|---|---|
Online advertisement has become a major commercial campaign in social networks. Many big companies have invested massive resources for collecting data about the users and their web surfing habits. Utilising these data, the advertisement companies can get valuable insights about the users and their interests. The gathered information can improve the effectiveness of advertisement campaigns by ident... |
Year | DOI | Venue |
|---|---|---|
2021 | 10.1109/SNAMS53716.2021.9732145 | 2021 Eighth International Conference on Social Network Analysis, Management and Security (SNAMS) |
Keywords | DocType | ISBN |
Social Networks,Online Advertisement Prediction,Explainable AI,Data-driven advertisement,LIME,CIU | Conference | 978-1-6654-9495-3 |
Citations | PageRank | References |
0 | 0.34 | 0 |
Authors | ||
4 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Avleen Kaur Malhi | 1 | 2 | 2.83 |
| Manik Madhikermi | 2 | 0 | 0.34 |
| Yaman Maharjan | 3 | 0 | 0.34 |
| Kary Främling | 4 | 0 | 0.34 |