Paper Info
Title
A Cross-Cultural Study on the Perception of Sociability within Human-Computer Interaction
Abstract
This study tries to use speech and dynamic emoticons as social cues to create a more sociable human-computer interaction. A cross-cultural study was conducted to investigate the influence of cultural backgrounds (Taiwan and America) on children's perceptions of sociability within human-computer interaction and explore how the management of social cues affects their engagement in e-learning environments. A 2x2 (Taiwan/America, speech/dynamic emoticon) quasi experiment was conducted to investigate the effects of the independent variables on children's perception of social presence and intrinsic motivation. Cultural differences in the perception of social presence are observed. American children reported higher perceived social presence than Taiwanese children did. No differences of effects of speech and dynamic emoticons on children's feelings of social presence and motivation are found. It suggests that children's social responses and learning motivations are triggered equally strongly by the two social cues. These findings suggest that designers of educational technology could use speech or dynamic emoticons to build more sociable interfaces that could boost children's motivation in learning.
Year
DOI
Venue
2009
10.1007/978-3-642-02767-3_15
HCI (14)
Keywords
Field
DocType
cross-cultural study,dynamic emoticons,social presence,human-computer interaction,cultural difference,cultural background,dynamic emoticon,social response,intrinsic motivation,social cue,cultural studies,interaction design,educational technology,human computer interaction,socially responsible
Educational technology,Social psychology,Emoticon,Interaction design,Social cue,Psychology,Cross-cultural,Cultural diversity,Perception,Feeling
Conference
Volume
ISSN
Citations 
5623
0302-9743
0
PageRank 
References 
Authors
0.34
11
4
Name
Order
Citations
PageRank
Fang-Wu Tung1404.40
Keiichi Sato282.79
Yi-Shin Deng3305.22
Tsai-Yi Lin400.34