Title
Personalised Web Experiences: Seamless Adaptivity across Web Service Composition and Web Content
Abstract
Users have become accustomed to a web that is more than an interactive hypermedia but is a complex mix of rich multimedia services and hypermedia content. Users are now contributors and active participants on the web. However, Pesonalisation technologies, such as Adaptive Hypermedia, have so far focused almost exclusively on adaptive content delivery resulting in their failure to become a high impact technologies. The absence of rich multimedia services in the current generation of Adaptive Hypermedia Systems means that they do not live up to the expectations of users. By providing personalised web experiences that combine both services and content in a seamless environment such systems could not only live up to the expectations of users but could exceed them. This paper presents a system that supports the adaptive selection and sequencing of both content and services in a unified manner. By applying techniques used in content based Adaptive Hypermedia to services with making use of the state of the art in service composition, this system delivers personalised web experiences that combine adaptively selected and sequenced content and services. The integration of appropriate content with services can improve the experience of the user as well as making the activity more efficient.
Year
DOI
Venue
2009
10.1007/978-3-642-02247-0_56
UMAP
Keywords
Field
DocType
rich multimedia service,web content,interactive hypermedia,hypermedia content,sequenced content,personalised web experiences,adaptive hypermedia systems,adaptive content delivery,seamless adaptivity,adaptive selection,personalised web experience,web service composition,appropriate content,adaptive hypermedia,computer science
World Wide Web,Hypermedia,Computer science,Adaptive hypermedia,Business Process Execution Language,Web navigation,Metadata modeling,Web service,Web content,Multimedia,WS-Policy
Conference
Volume
ISSN
Citations 
5535
0302-9743
4
PageRank 
References 
Authors
0.49
9
2
Name
Order
Citations
PageRank
Ian O'Keeffe1365.86
Vincent Wade210614.94