Title
Mapping election campaigns through negative entropy: Triple and Quadruple Helix approach to South Korea's 2012 presidential election
Abstract
By considering Korea's presidential election on December 19, 2012, this study examines how a presidential campaign can be measured using (negative) entropy indicators. We collected data from Google-indexed web documents, Twitter, and Facebook for four time periods. More specifically, we measured bilateral, trilateral, and quadruple relationships based on the number of web and social media mentions referring only to a candidate (this is, no mention of other candidates or the term "president"). The results indicate that Twitter tended to generate the highest entropy value across the three time periods but that President Geun-Hye Park outperformed the other candidates across all three periods on Google in terms of (negative) entropy indicators.
Year
DOI
Venue
2014
10.1007/s11192-013-1122-5
Scientometrics
Keywords
Field
DocType
Triple Helix,Quadruple Helix,Entropy,South Korea,President,Webometrics,Twitter,Facebook,Google
Presidential system,Social media,Advertising,Computer science,Presidential election,Triple helix,Webometrics
Journal
Volume
Issue
ISSN
99
1
0138-9130
Citations 
PageRank 
References 
4
0.42
25
Authors
1
Name
Order
Citations
PageRank
Han Woo Park176057.84