Title
A Column Generation Heuristic for Districting the Price of a Financial Product
Abstract
This paper studies a districting problem that arises in the context of financial product pricing. The challenge lies in partitioning a set of small geographical regions into a set of larger territories. In each territory, the customers will share a common price. These territories need to be contiguous, contain enough customers and be as homogeneous as possible in terms of customer value. To address this problem, we present a column generation-based heuristic where the subproblem generates contiguous territories taken into account a nonlinear objective function. Computational results indicate that the territories produced by this heuristic are about 35% more homogeneous than those previously used in practice. The developed algorithm has been transferred to a financial firm and is now used to help craft more competitive financial products.
Year
DOI
Venue
2015
10.1057/jors.2014.64
Journal of the Operational Research Society
Keywords
Field
DocType
districting,financial product pricing,clustering,column generation,heuristic
Customer value,Heuristic,Column generation,Homogeneous,Computer science,Operations research,Financial services,Cluster analysis,Finance,Operations management
Journal
Volume
Issue
ISSN
66
6
0160-5682
Citations 
PageRank 
References 
2
0.67
17
Authors
4
Name
Order
Citations
PageRank
Pierre de la Poix de Fréminville120.67
Guy Desaulniers287462.90
Louis-Martin Rousseau388863.71
Sylvain Perron4627.06