Name
Title | ||
|---|---|---|
Does “Being There” Matter? The Impact of Web-Based and Virtual World’s Shopping Experiences on Consumer Purchase Attitudes |
Abstract | ||
|---|---|---|
The use of virtual worlds as an emerging technology is already having a significant impact on business to consumer commerce and on corporate Internet retailing strategies. This research investigates consumer behavior in e-commerce retail environments, particularly with respect to consumer attitudes toward using virtual world’s shopping compared to web-based, online shopping for real-world items. We investigate two forms of presence, perceived social presence and telepresence, and their effect on attitudes toward e-commerce, attitudes that ultimately influence the consumer's intention to shop using a particular e-commerce environment. Key implications of this research for researchers and practitioners are discussed. |
Year | DOI | Venue |
|---|---|---|
2019 | 10.1016/j.im.2019.02.008 | Information & Management |
Keywords | Field | DocType |
e-Shopping,Virtual worlds,Social Presence,Telepresence,Trust,Enjoyment,Consumer attitude | Metaverse,Consumer-to-business,Consumer behaviour,Emerging technologies,Web application,Engineering,Internet retailing,Marketing | Journal |
Volume | Issue | ISSN |
56 | 7 | 0378-7206 |
Citations | PageRank | References |
0 | 0.34 | 0 |
Authors | ||
3 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Elizabeth White Baker | 1 | 91 | 6.52 |
| Geoffrey S. Hubona | 2 | 560 | 27.29 |
| Mark Srite | 3 | 648 | 29.04 |