Name
Title | ||
|---|---|---|
Exploring Effective Advertising Strategies: The Roles of Formats, Content Relevance and Shopping Tasks on Ad Recognition. |
Year | Venue | Field |
|---|---|---|
2009 | ICIS | World Wide Web,Advertising,Looming,Computer science,Panacea (medicine),Laboratory experiment,Animation,Multimedia |
DocType | Citations | PageRank |
Conference | 2 | 0.40 |
References | Authors | |
11 | 3 | |
Name | Order | Citations | PageRank |
|---|---|---|---|
| Chunping Jiang | 1 | 24 | 3.09 |
| Kai H. Lim | 2 | 960 | 49.39 |
| Yongqiang Sun | 3 | 88 | 12.33 |